Leadership: How to Become a Stronger Leader

What does it take to be an effective leader?

Leadership is sorely lacking. A survey of 25,000 employees found that only 23% believe their leaders are leading well. Less than half of full-time workers place a great deal of trust in their employers. As a result, 87% of employees worldwide are not engaged.

No leader sets out to be mediocre. Most people in leadership roles genuinely want to do a good job. Unfortunately, good intentions don’t translate into good results. Too many leaders don’t understand what it takes for them to succeed.

However, it doesn’t have to be this way. There’s a path out of the muddle of mediocrity. Great leaders aren’t born—they’re made. Cracking the Leadership Code is based on Alain’s two decades of working with hundreds of thousands of people, in 25 countries around the world. 

This program:

  • Shows people how to build a dynamic relationship between leader and follower.
  • Explains why “old-school” leadership methods stopped working.
  • Reveals the failing leadership legacy that most leaders have unconsciously adopted.
  • Teaches the fundamentals of leadership success: Connection, Communication, and Collaboration.
  • Offers practical leadership tools that can be applied immediately.


Connection: How to Build Powerful Working Relationships

Leadership is the performing art of getting others to willingly work towards a shared purpose.  You can’t get others to willing work without connection.  You can’t share a purpose without connection. Connection is the basis for leadership. People in organizations who are connected are more engaged, more satisfied, and higher performers than their disconnected peers.

A study of more than 15,000 leaders found that leaders who master listening and respond with empathy will perform more than 40% higher than their peers in overall performance, coaching, engaging others, planning and organizing, and decision making.  Connection provides the spark that gets others to willingly follow your lead. It’s the main ingredient in trust.  

This program:

  • Teaches the biological basis for why connection is essential for effective leadership.
  • Explains how empathy is the gateway to connection.
  • Describes the business benefits that empathy brings.
  • Reveals six major obstacles that get in the way of leading with empathy.
  • Shares six key practices to growing empathic skills.


Credibility: Growing Your Leadership Influence 

Leading isn’t an abstract idea that exists between you and somebody else or a group of people. It’s a connection that’s built through a genuine relationship. The first step on that journey is establishing your credibility. For people to truly follow you, they must believe you’re worth following. How do you gain their belief?  

As a leader, through words and actions, you create a culture where your people succeed or flounder. You have the biggest effect. In fact, the Gallup organization has found that 70% of the variance between lousy, good and great cultures can be found in the knowledge, skills and talent of the team leader.

Belief in someone isn’t an abstract idea. It’s a visceral feeling.  Growing your influence is challenging because creating credibility is experienced differently by every single person you interact with.  It’s both individual and extremely personal.

This program:

  • Teaches the essential role that credibility plays in leadership success.
  • Illuminates the need to align intention, action, and impact.
  • Explores the credibility blind spot that most leaders have.
  • Explains how to deal with the dilemma of simultaneously being put under a microscope and projected onto an oversized screen.  
  • Shares the 3 key techniques for building your leadership credibility.


Communication: The Six Keys to Unlocking Understanding 

If you’re serious about becoming a better leader, become a better communicator. 93% of employers consider good communication skills more important than a college graduate’s major. Leaders spend 70-90% of their time in group or team interactions every day. Thus, it should come as no surprise that when people are asked, “What is your biggest challenge at work?” communication is usually at the top of the list. Communication and leadership are inextricably linked.

Communication isn’t about transferring information.  It’s about transforming information into insight. It’s a science and an art. It’s reading an individual or a group. It’s adapting messaging on the fly. When done well, leadership communication can inform, persuade, engage, and inspire.  When done poorly, it’s a career-limiting move.  

This program:

  • Shows the links between communication success and leadership success.
  • Details the costs of poor communication.
  • Clarifies the goal of effective communication: Shared Understanding.
  • Explains why innate human default settings make effective communication harder than it looks.   
  • Shares the six behavioral practices to immediately improve communication and leadership skills.


Motivation: How to Motivate to Unleash Performance

If there’s one constant in today’s workplace, it’s change. VUCA (Volatile, Uncertain, Complex, and Ambiguous) has not only entered the common parlance, it’s now business as usual. Today’s leader can’t stay stuck in a silo, relying on the antiquated model of top-down command and control. They need to lead collaboratively.

Leadership is the performing art of getting others to willingly work towards a shared purpose.  It’s the “willingly work” part that’s the real challenge.  How do you genuinely inspire and motivate others?  How do you model engaged leadership, so that employees will follow your lead?

Cracking the Motivation Code is based on Alain’s twenty-plus year career as a motivational speaker, facilitator, and coach.  Its lessons come directly from working with hundreds of thousands of leaders on the front lines.  It shares not only what works well, but also what gets in the way.   

This program:

  • Teaches the different dimensions of motivation.
  • Reveals the common traps that leaders fall into in their attempts to be inspiring.
  • Explains how to think and work as a “motivational leadership architect”
  • Offers nine tips on how to energize an organizational culture.
  • Shares methods on how to meet employee needs for purpose and ownership.


Complexity: Cutting the Clutter and Simplifying for Success

Accelerating growth and technologies have created a new organizational malady: Complexity. Leaders and employees alike are feeling overloaded and overwhelmed. With all the technology, software and applications people have access to, what do they crave most?  Ease of use.  They want simple.

There’s a reason why Apple is one of the most valued companies on the planet. Apple customers are loyal to Apple in part because its products are intuitively easy to use. This is no accident. As Apple founder Steve Jobs said, “It takes a lot of hard work to make something simple, to truly understand the underlying challenges and come up with elegant solutions.”

 Making simplicity a part of your leadership operating system gives you a competitive advantage. A survey of more than 14,000 people found that for those who work in a “simple organization,” 95% of employees are more likely to trust their company's leadership; 54% find it easier to innovate; 65% are more likely to refer someone to work at their company; and 84% of employees plan to stay longer in their job.  The bad news?  Only 20% of those 14,000 described their organizations as simple. 

This program:

  • Warns leaders about the current crisis (and costs) of complexity
  • Explains the underlying causes of complexity
  • Describes the unconscious behaviors that perpetuate complexity
  • Shares 13 techniques to simplify meetings.
  • Offers 7 tools to simplify emails.